Social media is infamously a double-edged sword, it provides both good and useful information, but also gives voice to those who want to tear us down. In this week’s episode, Kari Janisse explains how to cut through all the competing content, both good and bad, to market your youth ministry to the young people who need it in their lives.

[Editors note: when you’re marketing your events and creating social media posts, do not use images you find on Google images or elsewhere on the internet unless you either have the permission of the person who created the image or unless its an image that is free of use to the public. See here for more information on how to use Creative Common/public domain images: https://www.flickr.com/creativecommons]